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Reflects on a three‐year project examining the evolving nature of “best practice” benchmarking in UK‐based organisations. The findings describe the current state of benchmarking and some of its advantages across a wide variety of public and private sector organisations. Also investigates the disincentives to benchmarking activity experienced by practising benchmarkers, as well as the factors which inhibit the initial take‐up of this technique. In addition, the notion that a maturity curve exists for organisations engaged in benchmarking is explored.

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