Keywords: Indian auto companies
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Journal Articles
Benchmarking: An International Journal (2013) 20 (6): 777–804.
Published: 21 October 2013
... practices, and subsequently the implementation of benchmarking activities. Findings – Benchmarking has been unanimously accepted as an effective performance and productivity improvement tool by Indian auto companies. However, Indian automobile manufacturers still see benchmarking as a tool to compare...

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