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Keywords: Perceived scale
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Journal Articles
Benchmarking: An International Journal (2021) 28 (3): 957–989.
Published: 03 December 2020
... 2020 © Emerald Publishing Limited 2020 Emerald Publishing Limited Licensed re-use rights only HEd-INNOSERV Service innovation Perceived scale Two-stage approach Item validation Corporate reputation WOM With the emergence of the service-dominant logic (S-D logic), modern...
