... in supply networks and their influence on quality. Design/methodology/approach This research is qualitative-exploratory in nature, involving semi-structured interviews with 20 managers from three essential layers in the dairy industry's supply chain: companies that supply essential inputs to milk...

.... Originality/value The metrics so far proposed by researchers to assess the level of visibility in complex supply networks are mainly focused on the upstream supply chain; this paper fills the gap by proposing a quantitative metric for assessing the degree of visibility on the outbound supply chain. Moreover...