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Keywords: Website analysis method
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Journal Articles
Benchmarking: An International Journal (2016) 23 (5): 1054–1075.
Published: 04 July 2016
.... A comprehensive design science research methodology (DSRM) artifact facilitates the evaluation of the website against the universal set of benchmark components. This knowledge allows managers to gauge/reposition their websites. Design/methodology/approach – DSRM establishes a website analysis method (WAM...
