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Purpose

– The purpose of this paper is to investigate the motives behind individuals’ choice to have parallel business-employment careers (hybrid entrepreneurship) with a particular focus on passion (i.e. to work with something one is passionate about) as the main motive.

Design/methodology/approach

– A survey was administered to 262 Swedish hybrid entrepreneurs. Hypotheses proposed associations of the individual's age at business start-up and weekly hours spent on the business with passion as the main motive for the hybrid form. Logistic regression was used to test the hypotheses.

Findings

– The results indicated that first, the ability to work with something one is passionate about is the top motive for combining employment with a side business; second, passion is more likely to be the main motive behind the hybrid form among individuals who are older at business start-up; third, passion is less likely to be the main motive behind the hybrid form among individuals who spend more time on the business.

Research limitations/implications

– The study focusses on passion as motive for hybrid entrepreneurship, and in doing so, it does not test the extent to which hybrid entrepreneurs experience passion.

Practical implications

– The results support the popular notion that passion drives people to have parallel business-employment careers. Findings indicating that passion as a motive is more common among those who are older at start-up and less common among those who spend more time on the business suggest the importance of acknowledging hybrid entrepreneurs’ various profiles when approaching them in research and practice.

Originality/value

– This is the first study on motives behind hybrid entrepreneurship.

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