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Keywords: AI trust
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Journal Articles
Starting with trust: unraveling the impact of AI trust on employee digital performance
Available to Purchase
Journal:
Baltic Journal of Management
Baltic Journal of Management (2025) 20 (5): 637–655.
Published: 03 July 2025
...Zilong Li; Yanhua Zhou Purpose This study aims to investigate the relationship between AI trust (AIT) and employee digital performance (EDP), with employee–AI collaboration (EAC) as a mediator. Additionally, the study examines how digital self-efficacy (DSE) moderates this process. Design...
