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Keywords: Communication
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Journal Articles
Top managers' communication efforts as response to tensions in product innovation: an attention-based view
Available to Purchase
Journal:
Baltic Journal of Management
Baltic Journal of Management (2020) 16 (1): 21–45.
Published: 07 September 2021
...Wen Pan Fagerlin; Yueqi Wang Purpose The purpose of this study is to map different kinds of tensions in product innovation and investigate how top managers use communication to shape subordinates' attention and thereby respond to these tensions. Design/methodology/approach This study adopted...
Journal Articles
The role of supporter engagement in enhancing crowdfunding success
Available to Purchase
Journal:
Baltic Journal of Management
Baltic Journal of Management (2020) 15 (2): 199–213.
Published: 22 March 2019
... was based on a survey of 116 supporters, combined with outcome data of 530 crowdfunding campaigns. Findings The study’s findings revealed that supporters distinguish between their engagement to the campaign and to the campaign’s creator. However, both aspects of engagement affect community establishment...
Journal Articles
The role of cultural context in direct communication
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Journal:
Baltic Journal of Management
Baltic Journal of Management (2010) 5 (2): 185–196.
Published: 18 May 2010
...Chris Brewster; Michael Morley; Ilona Buciuniene; Cem Tanova; Halil Nadiri Purpose The aim of this paper is to examine how the cultural context and other institutional factors may influence the amount of direct communication with employees in nine European countries. Design/methodology/approach...
