... of fragmenting market pressures? Mass customization Customer relations Operations management Packaging Estonia © Emerald Group Publishing Limited 2010 In contrast to the above‐discussed MC strategy typology, an MC operations model has been developed by MacCarthy et al. (2003...

..., an alternative hypothesis regarding customer relations is propounded (negative impact on performance). Design/methodology/approach Regression‐based techniques are used. Findings The results support the hypotheses that export performance increases with export commitment. Technology orientation correlates...

...). The primary objective of creating American Customer Satisfaction Index (ACSI) in 1984 was to explain the development of customer loyalty. In the ACSI model, customer satisfaction has three antecedents: © Emerald Group Publishing Limited 2009 Customer loyalty Customer relations Market...

... successful re‐opening case of the financial institutions in Eastern Europe in the late nineties. In May of 2000, 90 per cent of the bank was sold to Norddeutche Landesbank. © Emerald Group Publishing Limited 2006 Latvia Customer loyalty Banking Technology led strategy Customer relations...