Keywords: Packaging
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Journal Articles
Baltic Journal of Management (2010) 5 (1): 100–117.
Published: 12 January 2010
... chain as “modularization point in the production cycle” in the article of Duray et al. (2000) . The CAP and the CODCP may lie in different parts of the value chain. Customization usually begins with downstream value chain activities like packaging, sales, logistics, etc. (Lampel...

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