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Purpose
This paper seeks to discuss the need for transparency in leadership during tough financial times.
Design/methodology/approach
This point‐of‐view is enhanced with related literature references from the business community.
Findings
This point‐of‐view demonstrates the long‐term benefits to transparent behavior.
Practical implications
The development of leadership skills related to transparency can lead to improved effectiveness as a leader.
Originality/value
This article is reflective of the author's personal experiences in providing effective leadership during tough times.
© Emerald Group Publishing Limited
2011
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