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Purpose

The purpose of this paper is to expound on search engine limits and to offer more novel approaches to searching the web.

Design/methodology/approach

Examines alternative search engines to Google.

Findings

Not only does Google have competitors and augmenters, but they keep on coming. The web is a vital and fertile turf where new ideas continually lead to innovations – some good, some not. While Google continues expanding and evolving, others persistently appear on the horizon with their own slant. As always, librarians need to stay aware.

Originality/value

The paper offers examples of more specialized search engines that provide a valuable alternative to Google in many areas and across all file formats.

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