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Purpose
The purpose of this paper is to encourage annual dramatic visual change.
Design/methodology/approach
The author incorporates principles of retail merchandising and his experience in retail grocery to make the argument for annual dramatic visual change.
Findings
A recent reset of the children's collection led to increased circulation, improved staff contact with patrons, and a project narrative to share with elected officials.
Originality/value
The paper offers anecdotal evidence from a unique experience as a grocery retail clerk that annual dramatic visual change boosts the library's status in the community.
© Emerald Group Publishing Limited
2011
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