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Volume 8, Issue 4
1 April 1995
The Bottom Line Cover Image for Volume 8, Issue 4
Editors
Susanne Durst;
Susanne Durst
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Luiz Guilherme Antunes
Luiz Guilherme Antunes
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Review Article| April 01 1995

Academic library campaigns: suggestions for fundraisers Available to Purchase

Marcia J. Myers;
Marcia J. Myers
Director of Libraries Eastern Kentucky University Libraries, Richmond, Kentucky, USA
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Lana W. Carnes
Lana W. Carnes
Associate Director of Development, both at Eastern Kentucky University Libraries, Richmond, Kentucky, USA
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Author & Article Information
Publisher: Emerald Publishing
Online ISSN: 2054-1724
Print ISSN: 0888-045X
© MCB UP Limited
1995
The Bottom Line (1995) 8 (4): 13–16.
https://doi.org/10.1108/eb025454

Discusses key elements in academic library campaigns including the development plan, the case statement, the campus campaign, the external campaign and major donors, and various methods of recognition. These are some of the elements necessary in seeking alternative sources of funding for today's libraries.

Keywords:
Academic libraries, Funding, Fundraising, Planning
This content is only available via PDF.
© MCB UP Limited
1995
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