Keywords: Clients
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Journal Articles
The Bottom Line (1999) 12 (3): 46–48.
Published: 01 September 1999
...Daniel F. Spulber The Market Makers: How Leading Companies Create and Win Markets . New York, NY : Business Week Books, McGraw Hill   1998 . g Marketing planning Pricing Market pricing Customers Clients Part III, Market Strategies (Chapters 7‐9), Spulber...

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