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Keywords: Reputation
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Journal Articles
Impact of nation branding on economic growth in sub-Saharan Africa
Available to Purchase
Journal:
The Bottom Line
The Bottom Line (2025)
Published: 08 April 2025
... improving citizens’ quality of life through economic growth (Rehman and Ali, 2021). Nation branding Economic growth Sub-Saharan Africa FDI Image Reputation Economic growth in sub-Saharan Africa remains a critical yet elusive objective. Growth is projected at 4.1% in 2025 and below...
