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Keywords: SciMago
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Journal Articles
Journal:
The Bottom Line
The Bottom Line (2018) 31 (3-4): 191–207.
Published: 28 June 2018
...Monika Sheoran; Divesh Kumar; Vinod Kumar; Deepak Verma Purpose The purpose of this paper is to understand the scholarly contributions to the field of marketing by analyzing top ten journals of marketing. Design/methodology/approach The marketing journals were selected using SciMago marketing...
