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Keywords: Selling
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Journal Articles
Journal:
The Bottom Line
The Bottom Line (2000) 13 (3)
Published: 01 September 2000
...Kay Ann Cassell; Marina I. Mercado Janal, Daniel S.John Wiley & Sons, Inc.New York2000 Keywords Internet, Marketing, Selling, Profitability, Customers This book tries to separate the hype from the reality of marketing, products,and services on the Internet. The author...
