6: Integrating Technology Toward a Sustainable World

This chapter digs into how some cool, cutting-edge techs – like artificial intelligence (AI), the internet of things (IoT), and blockchain – are changing the game for sustainable entrepreneurship. The big focus? Cutting down carbon footprints and sparking fresh innovation and resilience. It took a number-driven approach, checking out survey answers from tech-savvy entrepreneurs. Using structural equation modeling (SEM), it looked at six main guesses or hypotheses. AI came out on top. It really slashes carbon emissions while giving a big boost to green innovation. But that’s not all. When IoT and blockchain jump into the mix, things get even better. Together, these techs create a kind of superpower effect. There’s also a detailed case study from emerging economies showing exactly how blending these tools can make a real difference in the wild. For small and medium businesses (MSMEs), mixing and matching these technologies isn’t just smart – it’s necessary if they want to stay ahead and keep their eco-friendly edge in this fast-moving tech world.