Chapter 11: Competitiveness in Chile’s SMEs through CSR and Sustainability Practices

This chapter analyzes the practices of corporate social responsibility (CSR) and sustainability in Chilean small- and medium-sized enterprises (SMEs). This work follows an explorative and descriptive methodology that uses analysis of secondary information as data collection instrument. Results suggest that SMEs in Chile seem to have a higher degree of adoption of CSR practices when compared to those of other countries in Latin America. Chilean SMEs tend to concentrate their efforts in the area of human resources; therefore, these organizations are more willing to invest in labor-related issues than in the negative impacts they may generate in the environment and society. This can be evaluated as a natural first stage, since worker-focused CSR programs generally have a faster return on investment than those focused on other areas. Also, the relations that SMEs develop with local communities to create value are still an area of opportunity that can be addressed through the SMEs and CSR technical groups of the Pacific Alliance. This alliance is an ideal platform to share best CSR practices among SMEs, which probably will increase their competitiveness.