Since the 1950s the process of information technology (IT) related change in organizations has been problematic regularly resulting in reports of persistent underperformance and failure, a situation well supported by empirical research. On closer inquiry it emerges that this plight is a product of the behavioural patterns of both the executive and IT occupational communities with their respective economic and technical mindsets. This article not only makes explicit the plight with IT related change and its behavioural underpinnings but also establishes the role of clinical inquiry, as an action research form of organization development, in fostering a more systemic approach to change. The article makes explicit the dual roles of organizational scientists in this domain which involves simultaneously attending to effective social action and the development of robust social theory.

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