Chapter 7: Take a Look at Yourself: International Business and the De-globalization Crisis

The author argues that international business carries within itself the seeds of its own destruction. Globalization and attendant international business activities tend to trigger countervailing political forces, resulting in de-globalization. Scholars have documented this pattern for the past, and it will likely repeat itself in the future. International business thus seems to constitute a self-limiting, oscillating system that triggers its own crises. The author reviews and applies theories accounting for the role of international business in (de-)globalization and discusses measures to prevent or at least dampen future oscillations.