Export Propensity During the Period of Economic Recession: The Impact of Home-Country Factors and Firm-Level Characteristics

Purpose – We survey the export propensity of firms during the period of economic recession. Our aim is to complement existing literature, by considering the influence of home-country characteristics (corruption, bureaucracy, current financial situation, competition intensity) as predictors of firms’ export decisions.

Methodology – Combining diverse theoretical perspectives, we argue that firms’ export strategy can be reasonably modelled by integrating elements from the environmental determinism theory and the resource-based view of the firm. Research evidence on the factors impacting on export decisions is based on a sample of 136 (local and foreign) firms operating in Greece. A logistic regression model was run with export propensity being the dependent variable.

Findings – Our results indicate that not only firm-level variables (technological competencies and country of origin) are significant determinants of exporting, but considerable attention should also be placed on specific characteristics of the domestic environment. In particular, bureaucracy and the current financial situation seem to influence the managers’ decision to export.

Originality/value – This paper contributes to the field by highlighting the impact of the domestic factors on export propensity, which have been neglected among the micro-level export studies. Further, we present evidence for export propensity in an ‘intermediate-level’ EU peripheral economy during the current economic era.

Implications – Given that this study is based on a country hard hit by the economic recession, it provides useful implications for managers and policy makers.