Chapter 7: Neural Networks and Deep Learning
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Published:2021
Hongming Wang, Ryszard Czerminski, Andrew C. Jamieson, 2021. "Neural Networks and Deep Learning", The Machine Age of Customer Insight, Martin Einhorn, Michael Löffler, Prof. Dr., Emanuel de Bellis, Prof. Dr., Andreas Herrmann, Prof. Dr., Pia Burghartz
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Abstract
Neural networks, which provide the basis for deep learning, are a class of machine learning methods that are being applied to a diverse array of fields in business, health, technology, and research. In this chapter, we survey some of the key features of deep neural networks and aspects of their design and architecture. We give an overview of some of the different kinds of networks and their applications and highlight how these architectures are used for business applications such as recommender systems. We also provide a summary of some of the considerations needed for using neural network models and future directions in the field.
