Chapter 9: Rise of Big Data in the Industry 4.0 Era and the Crucial Need for Data Science in Sustainable Tourism
-
Published:2023
Sahil Sharma, 2023. "Rise of Big Data in the Industry 4.0 Era and the Crucial Need for Data Science in Sustainable Tourism", Impact of Industry 4.0 on Sustainable Tourism: Perspectives, Challenges and Future, Zuzana Tučková, Sandeep Kumar Dey, Hoc Huynh Thai, Sinh Duc Hoang
Download citation file:
Abstract
This chapter conceptualises a link between Industrial Revolution 4.0 (IR 4.0), big data, data science and sustainable tourism.
The author adopts a grounded theory and conceptual approach to endeavour in this exploratory research.
The outcome shows a significant rise of big data in the tourism sector under three major dimensions, i.e. business, governance and research. And, some exemplary evidence of institutions promoting the use of big data and data science for sustainable tourism has been discussed.
The conceptualised interlinkage of concepts like IR 4.0, big data, data science and sustainable development provides a valuable knowledge resource to policy-makers, researchers, businesses and students.
