Book Review of Patrick Primeaux's Reinterpreting the American Dream: Persons and Ethics

Father Patrick Primeaux has written an intriguing and ambitious book. Furthermore, unlike many other new books of this genre, which often do little more than re-visit the past expositions of other theorists, his book strives to make both a new and unique contribution to the study of business ethics. In reviewing such a book, it is therefore worth noting Jung's observation that ‘no book that makes an essentially new contribution to knowledge enjoys the privilege of being thoroughly understood’ (Jung, 1989, p. xiv). Having thus at the outset, rendered some excuse for whatever shortcomings of mine might follow, I will proceed.