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The author investigates and debates around authenticity in relation to the heritage communities of a Chinese intangible cultural heritage (ICH) item ‘Nüshu’. Nüshu is a monosyllabic phonetic system of writing created and used by women in the Jiangyong County, Hunan Province, in Southern China. Drawing on insights from both online and offline ethnographies, this study argues that in the field of ICH, disputes over heritage authenticity are fiercely negotiated by different stakeholders, including powerful state and supra-state actors. However, the emergence of digital platform has become a way for Nüshu participants to perform their identity and competence and lay claim to their own heritage authenticity.

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