Chapter 11: Web versus Pencil-and-Paper Surveys of Weekly Mobility: Conviviality, Technical and Privacy Issues

Purpose — In the context of evaluating transportation and carbon emission policies, improve weekly activity and mobility scheduling survey methodology in order to enhance data quality while reducing costs and decreasing respondent burden for designing continuous self-administered surveys that are predominantly passive (or computer-assisted).

Approach — Evaluate a set of functionalities deployed in a web travel survey interface (2009) and compare with a pencil-and-paper survey (2002–2003) deployed in Quebec City that sought similar data about weekly mobility. The first used a pencil-and-paper approach complemented by interviews and telecommunications. The second used applets developed in Java, and Google Maps in order to assist geocoding of activity places and the reporting of actual trips into a relational database, while using email to recruit and support respondents.

Implications — Both of these surveys had to address specific technical and privacy challenges during deployment, making their comparison relevant for discussing some of the impacts of information technologies on spatiotemporal data quality, conviviality of survey procedure, respondents' motivation and privacy protection.

Limitations — While neither of these surveys employed movement-aware mobile devices, such as GPS loggers, some of the lessons learnt are relevant to the design issues raised by the increasing deployment of such devices in travel surveys, and by the growing need to manage complex surveys over extended observation periods.