Editorial Advisory Board

Rick P. Bagozzi

University of Michigan, USA

Russell Belk

York University, Canada

Ruth Bolton

Arizona State University, USA

George Day

University of Pennsylvania, USA

Michael Houston

University of Minnesota, USA

Shelby Hunt

Texas Tech University, USA

Dawn Iacobucci

Vanderbilt University, USA

Arun K. Jain

State University of New York at Buffalo, USA

Barbara Kahn

University of Pennsylvania, USA

Wagner Kamakura

Rice University, USA

Donald Lehmann

Columbia University, USA

Robert F. Lusch

University of Arizona, USA

Debbie MacInnis

University of Southern California, USA

Kent B. Monroe

University of Illinois, USA

Nelson Ndubisi

Griffith University, Australia

A. Parasuraman

University of Miami, USA