Jelinek has developed a multi-level model for conceptualizing the contextual influences through which intellectual property (IP) is “understood, interpreted and made sense of” by key parties to IP “deals.” This commentary reflects upon that model through a historical examination of industry–university relationships in one case – specifically, IBM. Since the late 1920s, IBM has encouraged multifaceted relationships with universities. From the start, IBM sought relationships with academia not only because of the market potential represented by university campuses, but also because Thomas Watson Sr. viewed academic customers as potential research collaborators, a novel idea at the time that later proved instrumental in the development of the corporation's successful research enterprise. IBM's university relationships have continued to evolve over time, reflecting shifts in the corporation's business strategy, and changes in larger macroeconomic structures. The case of IBM reveals complex interactions among governmental, corporate, and academic actors and their policies at different points in time, providing support for Jelinek's multi-level approach to framing IP dynamics, and suggesting possible refinements of the model for the future.

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