Book cover for Cross-Cultural Buyer Behavior
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Advances in International Marketing
Cross-Cultural Buyer Behavior
Edited by
Charles R. Taylor
Charles R. Taylor
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Doo-Hee Lee
Doo-Hee Lee
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Author and Other Information
Emerald Group Publishing Limited
Volume
18
DOI:
https://doi.org/10.1016/S1474-7979(2007)18
ISBN electronic:
978-1-84950-485-0
ISBN print:
978-0-76231-412-6
Series ISSN:
1474-7979
Publication date:
2007
Book Chapter
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