Chapter 10: The Role of Digital Tourism Platforms in Sustainable Tourism Development

To overcome the problem of over tourism, depletion of natural resources and various adverse effects on local communities, sustainable tourism has emerged with the different eco-friendly approaches. Without the usage of online resources, green tourism cannot be promoted. Hence, this chapter demonstrates the significance of digital media platforms to promote sustainable tourism. The chapter is based on descriptive study and primarily used the secondary sources of data. The data is primarily supported by credible, previously published works, such as journal articles and working papers. The primary focus is placed on the importance of digital media platforms in promoting sustainable tourism. The findings demonstrated that with the assistance of digital technology, tourist destinations can move forward on the path of sustainability as it contributed positively for the sustainability of tourist destinations. The adopting digital technology has become essential for advancing environmentally friendly travel since it leads to enhancement in destination marketing, improvement in the management of tourist resources as well as enrich the visitor experience.