Chapter 25: Mastering Growth While Sustaining both Profitability and Human Potential: The Successful Challenge of an Agro-Industrial SME in Mexico

Since 2005, Sánchez Aguacate Hass has relentlessly pursued a growth strategy based on the diversification of its products and markets, and the development of its human potential. The principles and tools of socio-economic management served as tutors to structure this growth, organize the concerted delegation, establish operational and strategic management indicators.