Chapter 6: Motivation and Organizational Transformation: How Do Individual Motivation Theories and Emergence of Collective Motivation Factors Influence Organizational Transformation

Emerging from a global recession, today’s organizations are experiencing high rates of organizational change and many leaders admit they don’t know what to expect next (IBM Global Business Services, 2010; Shin, Taylor, & Seo, 2012). Organizations are changing due to the many pressures they face from environmental, mandated, geopolitical, market, competition, reputation, and credibility pressures (Palmer, Dunford, & Akin, 2009). Over two thirds of corporate CEOs say they will need to make fundamental changes in their business over the next 2 years, and they state the path forward will require “entirely new leadership styles, new approaches to better understanding customers, and new and flexible structures for their businesses” (IBM Global Business Services, 2010, p. 15). For example, General Motors, one of the largest global organizations in the world, filed for bankruptcy in 2009. They were required to restructure their business and reorganize their company to stay in business (Isidore, 2009).