Chapter 10: An Innovative Method for Stress and Coping Researchers for Analyzing Themes in Mixed Research: Introducing Chi-Square Automatic Interaction Detection (CHAID)

Mixed research, or more commonly known as mixed methods research, involves “mix[ing] or combin[ing] quantitative and qualitative research techniques, methods, approaches, concepts or language into a single study” (Johnson & Onwuegbuzie, 2004, p. 17). Although it is difficult to argue that mixed research has not evolved substantially, there are still some areas that have not developed fully, most notably data analysis (Onwuegbuzie, Johnson, & Collins, this volume)—which involves the mixing of quantitative and qualitative data analysis techniques within the same framework, or what is referred to as mixed methods data analysis, mixed data analysis, or, most simply, as mixed analysis (cf. Onwuegbuzie & Teddlie, 2003). Consistent with this assertion, Greene (2008) recently concluded that, “There has also been some work in the area of integrated mixed methods data analysis, although this work has not yet cohered into a widely accepted framework or set of ideas” (p. 14).