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This chapter introduces the need for a paradigm shift towards ethical and responsible finance, rooted in divine guidance and universal human values. It critiques the moral vacuum of conventional economic and financial systems, which prioritise profit maximisation, financialisation, and debt-driven growth at the expense of justice, equity, and sustainability. Drawing on Islamic economic principles, it argues for a value-based framework that balances material progress with spiritual and social wellbeing, linking finance to the real economy and embedding environmental and social responsibility. The chapter outlines the foundations of ethical finance – the prohibition of ribā, gharar, and maysir; the emphasis on risk-sharing, transparency, and asset-backing; and integration of beyond-market institutions such as zakāt and waqf. It highlights how Islamic finance aligns with sustainable development goals and provides tools for poverty alleviation, climate resilience, and inclusive growth. Setting the stage for the rest of the book, it proposes Islamic ethical finance as a universal model capable of transforming global finance into a system that promotes shared prosperity, human dignity, and planetary stewardship.

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