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Book Chapter

Digital Artisan Techniques: Promoting Blue Clip Valerian Printing Techniques by Improving the Production Method Using Parametric Design Software

Published: 20 April 2026
10.1108/978-1-83549-009-920261007
EISBN: 978-1-83549-009-9
ISBN: 978-1-83549-010-5
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Book Chapter

An Empirical Analysis of the Impact of Social Media Marketing Activities on Customer Loyalty in Beauty Industry

Published: 20 April 2026
10.1108/978-1-83549-009-920261002
EISBN: 978-1-83549-009-9
ISBN: 978-1-83549-010-5
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Book Chapter

The Influence of AI-Generated Versus Human-Crafted Storytelling on Consumer Perceptions of Innovativeness, Enjoyment and Purchase Intentions for Traditional Artistic Techniques

Published: 20 April 2026
10.1108/978-1-83549-009-920261004
EISBN: 978-1-83549-009-9
ISBN: 978-1-83549-010-5
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Book Chapter

Assessing the Psychological Impact of the Pandemic Narrative in the Media on Hospitality Consumption Mood

Published: 21 October 2022
10.1108/978-1-80071-897-520221006
EISBN: 978-1-80071-897-5
ISBN: 978-1-80071-898-2
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