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Hélène de Burgh-Woodman
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Book Chapter

Liquid Figures, Solid Structures: The Pursuit of an Authentic ‘Consumer Steward’ Identity in Online Communities

Published: 21 November 2022
10.1108/978-1-80117-936-220221018
EISBN: 978-1-80117-936-2
ISBN: 978-1-80117-937-9
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Book Chapter

The Movement of Meaning Across Cultures: A Conceptual Model for Understanding Cross-Cultural Consumption

Series: Advances in International Marketing
Published: 05 September 2012
10.1108/S1474-7979(2012)0000023018
EISBN: 978-1-78190-017-8
ISBN: 978-1-78190-016-1
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