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Jan-Erik Vahlne
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Book Chapter

Replacing Traditional Economics with Behavioral Assumptions in Constructing the Uppsala Model: Toward a Theory on the Evolution of the Multinational Business Enterprise (MBE)

Series: Research in Global Strategic Management
Published: 10 July 2014
10.1108/S1064-485720140000016006
EISBN: 978-1-78441-038-4
ISBN: 978-1-78441-039-1
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