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Book Chapter

The propensity to continue internationalization: A study of entrepreneurial decision-making in Australian service firms

Series: Advances in International Marketing
Published: 20 February 2009
10.1108/S1474-7979(2009)0000020004
EISBN: 978-1-84855-469-6
ISBN: 978-1-84855-468-9
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Book Chapter

RESEARCH ON INTERNATIONAL SERVICE MARKETING: ENRICHMENT AND CHALLENGES

Series: Advances in International Marketing
Published: 16 May 2005
10.1016/S1474-7979(04)15001-1
EISBN: 978-1-84950-331-0
ISBN: 978-0-76231-185-9
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Book Chapter

THE ROLE OF SOCIALLY DESIRABLE RESPONDING IN INTERNATIONAL SERVICES RESEARCH

Series: Advances in International Marketing
Published: 16 May 2005
10.1016/S1474-7979(04)15004-7
EISBN: 978-1-84950-331-0
ISBN: 978-0-76231-185-9
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