...-criteria fuzzy model that integrates inputs from multiple decision-makers to enhance risk prioritization in supply chain operations. It employs triangular fuzzy numbers to normalize decision-maker weights and uses the fuzzy AHP to determine risk criteria weights. Risks are evaluated using fuzzy linguistic...

... and damage to brand image in business. Design/methodology/approach This study proposes a novel approach that combines several well-established multi-criteria decision making (MCDM) techniques, including fuzzy AHP (FAHP), TOPSIS, and ELECTRE, and innovatively apply to analyze supplier performance...