... Limited 2025 Emerald Publishing Limited Licensed re-use rights only Productization Business model Research-to-commercialization Innovation process Conceptual framework European Regional Development Fund A80030 http://dx.doi.org/10.13039/501100008530 Funding: This work...

.... To this end, this study aims to propose a novel integrated approach for the pre-assessment of the firm-level innovation process. Design/methodology/approach The proposed approach uses two important tools: the technology capability audit tool and innovation audit tool. The proposed approach integrates...

..., which represents only a low rate of response even though the project deployed all of the procedures available to avoid such an outcome. Practical implications The SIM approach to the innovation process may assist strategic decision-makers to improve their tools and relations, avoid repeated working...