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Keywords: Service experience innovation
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Journal Articles
Journal:
Business Process Management Journal
Business Process Management Journal (2020) 26 (4): 889–908.
Published: 26 June 2020
.... In particular, it explores the role of sharing economy-based (SE-based) platforms as an experiential touchpoint to co-create value within different levels. Specifically, the purpose of the study is threefold. First, it aims to address the service experience innovation in healthcare with a customer-centric...
