...Chen Chen; Chunlin Hua; Raja Rajendra Timilsina; Die Hu Purpose Non-farm employment has become an increasingly important component of rural livelihoods, shifting the future trajectory of agriculture, particularly the development of high-value agriculture ( HVA ). However, the relationship between...

...Hongyun Zheng; Wanglin Ma; Yanzhi Guo; Xiaoshi Zhou Purpose The purpose of this study is to investigate the interactive relationship between non-farm employment and mechanization service expenditure. Design/methodology/approach The study employs an innovative two-stage probit least squares...

...Dong Zhou; Benqian Li Purpose The purpose of this paper is to study a new pathway out of poverty for rural areas through cultivating non-farm employment: the new media utilization. Design/methodology/approach The authors utilize two waves of nationwide micro survey data in China, China General...