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This article reviews the various e‐book reading experiences, including dedicated reading devices; PDA‐ and PC‐based readers, Web readers, and the related issues of print on demand. Questions of format, emerging standards, and rights management solutions are described in general terms, with an eye toward important areas of divergence. The size and potential of the e‐book market is considered, in light of traditional publisher initiatives, independent e‐publishing and digital distribution. Also, important new mediators deserve attention as they struggle to niche themselves in this emerging industry.

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