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Keywords: Africa
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Journal Articles
Corporate Communications: An International Journal (2026) 31 (3): 365–382.
Published: 23 January 2026
...Lucinda Bella-May Sutton; Tanya Le Roux Purpose Internal communication plays a significant role in an organisation's success and the discipline is experiencing significant global growth. Africa, however, lags in its contribution and remains underrepresented. Facing particular difficult economic...
Journal Articles
Corporate Communications: An International Journal (2023) 28 (1): 48–67.
Published: 31 May 2022
...Albert Anani-Bossman; Isaac Tandoh Purpose Much of public relations scholarship in the last three decades has been dominated by discussions about best practices. Theories developed over the years have often been based on western practices with little focus on emerging economies such as Africa...
