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Keywords: CSR levels
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Journal Articles
Corporate Communications: An International Journal (2025) 30 (7): 62–78.
Published: 29 April 2025
... in the non-Western context. Also, this study is novel in the area of international CSR by explaining the impact of varying CSR levels and issue involvement on individuals’ CSR-supportive behaviors through CSR authenticity. © Nandini Bhalla and Yeonsoo Kim 2025 Nandini Bhalla and Yeonsoo Kim Published...
Journal Articles
Corporate Communications: An International Journal (2023) 28 (1): 118–134.
Published: 25 July 2022
... to these direct impacts of CSR level and CSR fit, these two factors indirectly influenced corporate evaluation through perceived motivation and consequently affected purchase intention. Originality/value Despite drastic changes in the legal and social environment related to LGBTQ+ diversity, there are few...
