Keywords: Challenge
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Journal Articles
Corporate Communications: An International Journal (2015) 20 (2): 144–162.
Published: 07 April 2015
.... The value of CSR to reputations is illustrated in the RepTrak reputation measure from the Reputation Institute and the value it places upon CSR. If stakeholders can challenge CSR claims by arguing a corporation is acting irresponsibly, the stakeholders can erode the corporation’s reputational assets...

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