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Keywords: Change
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Journal Articles
Change communication: using strategic employee communication to facilitate major change
Available to Purchase
Corporate Communications: An International Journal (2002) 7 (4): 219–231.
Published: 01 December 2002
...Deborah J. Barrett Whether organizational change results from a merger, acquisition, new venture, new process improvement approach, or any number of flavors‐of‐the‐day management fads, employee communications can mean the success or failure of any major change program. The Strategic Employee...
