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Keywords: Content management
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Journal Articles
Communicating CSR via pharmaceutical company web sites: Evaluating message frameworks for external and internal stakeholders
Available to Purchase
Corporate Communications: An International Journal (2009) 14 (2): 144–157.
Published: 08 May 2009
... external and internal stakeholders indicating that some organizations are messaging to both groups. © Emerald Group Publishing Limited 2009 Corporate social responsibility Mission statements Stakeholder analysis Content management Corporate communications Corporate social...
Journal Articles
Reporting intellectual capital in Spain
Available to Purchase
Corporate Communications: An International Journal (2008) 13 (2): 168–181.
Published: 09 May 2008
... capital Disclosure Content management This paper reports the results of an empirical analysis of corporate communication disclosures made by leading Spanish firms over a three‐year period, 2000‐2002. The study focuses upon disclosures relevant to the emerging field of intellectual capital (IC...
